![[Y-U] Golf logo](https://static.wixstatic.com/media/e3231e_012dd4d95317426786a6b14e10b1a21c~mv2.png/v1/fill/w_138,h_138,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/y-u%20logo%20new.png)
15 years' experience in marketing leadership roles
ready to build a powerful golf brand?
Are you a founder or CEO of a golf business watching your growth plateau and aren't sure about what to do next?
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Would you like to unlock a new level of success for your business by building a powerful golf brand that truly connects with your audience?​
If so, I can help.
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My name is Graham Allchurch and I'm a brand consultant for golf businesses, backed by 15-years of experience in senior marketing roles at brands such as Me And My Golf and Your Golf Travel.
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If you're struggling to differentiate from your competitors or stand out in an increasingly competitive marketplace, I can help you find your own distinct blueprint for building a strong brand identity and positioning.
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I can help you find, and communicate with clarity the soul of your brand.
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Which will lead to more of your target market noticing you, buying from you and recommending you.
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Your brand will have a distinct and memorable personality, that brings customers back time and time again.
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And for you that will lead to less stress, less worry, less overwhelm and less fear.
If you're interested in working with me, I'd love to find out more about your business and your challenges. Just fill in the form below and let's get started!​​​​
MY brand consulting SERVICES FOR GOLF businesses
Brand Strategy
Ready to differentiate your golf brand in a crowded market?
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To build customer loyalty?
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To create a stable foundation for long-term growth?
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To establish deeper emotional connections with your audience?
Work with me to define a powerful brand strategy that will serve as the most important foundational element of your business.
Brand Marketing
Let's take your brand strategy to the next level and, you know, actually tell your audience what makes your brand so special and so different.
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We'll help bring your brand to life via campaigns, promotions and content that:
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reinforce and demonstrate your brand's identity
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convey your value proposition
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get your brand noticed by more people
more golf marketing services
I also offer a range of other golf marketing services, including:
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Content strategy​
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Copywriting
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Marketing training
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Marketing operations
about me
graham allchurch, Founder of [y-u] golf, CURRENT HCP: 17
For the past 15 years, I've ran marketing teams of different shapes and sizes - both in-house and agency-side.
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In fact, before I started to work in golf, I was a board director at an established digital agency in Manchester, which meant I got to collaborate with every kind of company you can imagine - in just about every sector!
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And then I joined Me And My Golf as Head of Marketing. Grateful to not only work for one of the most recognisable names in golf, but also to hopefully get some free coaching from Piers and Andy and get rid of my snap hook!
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Together, we created some fantastic work and achieved record results in the process. And, ultimately, it was the privilege of my life to grow a worldwide community of golfers and help them play their best golf ever, or even pick up a golf club for the first time.
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After two years, I was offered the opportunity to join Your Golf Travel as Head of Brand & Campaigns, helping to get more golfers booked on unforgettable golf trips shared with the people that mean the most to them.
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Now, I'm committed to helping golf brands find discover and share what makes them truly special - their soul - in order to stand out and grow an exceptionally crowded marketplace.
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Golf is growing, which is fantastic. But it means we need to work harder than ever to achieve prolonged success in this industry.
"Graham is highly creative and commercially minded, understanding what resonates with specific audiences as well as the objectives of the business and other key stakeholders. hE'S BUILT STRONG INTER-COMPANy RELATIONSHIPS AND IS EFFECTIVE COLLABORATING WITH C-SUITE EXECUTIVES AND EXTERNAL PARTNERS. hE'S A GREAT ASSET FOR ANY CONSUMER-FOCUSED TEAM."
rOSS maRSHALL, CO-FOUNDER
